Be There!

Why Exhibit

Reach the Right Target at Dakotafest 2025

Ag Producers seek to improve farm management productivity every day. Dakotafest has a long tradition of connecting farmers with ag and rural companies that provide them solutions. Join us at Dakotafest 2025 to share your knowledge and build stronger relationships with today’s ag producers

But don't just take our word for it, learn more about Dakotafest from some of our exhibitors:

Video: Dakotafest exhibitors in their own words

Dakotafest - Tonya Miller Real Tuff Livestock Equipment

Why Exhibit at Dakotafest?

95% of people surveyed believe that attending exhibitions such as Dakotafest provide multiple, unique values that are NOT fulfilled by any other channel*
Obtain access to 26,000+ farmers and livestock producers ready to make purchase decisions
Efficiently market your products to the production ag decision makers
Make face-to-face connections going beyond traditional marketing efforts
Introduce new products and services to the right audience & receive additional brand exposure
Connect with your existing customers

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Video: How We Reached Our Audience at Dakotafest

Dakotafest - South Dakota Soybean Association

81%

of Attendees are Farmers or Ranchers

82%

Purchase or Intend to Purchase
Products Seen at Dakotafest

80%

Attend to Connect Directly with Exhibitors

**Why Do People Attend*?**

See, experience new technology
See, touch, experience new products
See, experience new product introductions
Build, maintain supplier relations
Talk to experts

*Marketing Insights Series from the Center for Exhibition Industry Research

For more data about Dakotafest, download the 2025 prospectus.

Download:

Dakotafest Prospectus (PDF)

Video: Why I Chose to Exhibit at Dakotafest

Charles Raml from Iron Ranch tells us why he chose to be an exhibitor at Dakotafest.

More Ways We Bring the Right Audience

Advertising plan with an over 80% potential reach to farmers
Strategic media partnerships with WNAX and AgWeek for maximum
advertising and public relations exposure
Robust campaign of radio ads, interviews, and mentions on 30+ stations
across South Dakota, North Dakota, Minnesota, and Nebraska
More than 400 exhibits with the latest equipment
Live demonstrations and test drives
Family entertainment activities
More food vendors around the grounds
Networking lounge with drinks and live music
Seed plots, educational forums and cattle chute demos

Opportunity Within a 200-mile Radius of Dakotafest

16.5 million harvested acres
1.4 acres of irrigated land
36K total farms
7.5 billion net cash farm income
670K beef cow inventories
10K beef cow operations
8.4 million hogs

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Let's Talk!

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What They're Saying

If a company is Ag based and wants a presence in the South Dakota and Nebraska market this show is a must. We have done it for many years and have seen companies come and go, but the ones with consistent presence are the ones who benefit the most. It's a very diverse show so you get the opportunity to show your products to serious Ag producers of all kinds whether they are row crop, cow calf, beef, etc.
--Dan Faber, Faber's Farm Equipment

Reaves Buildings looks forward each August to be a part of Dakotafest, the finest Ag show in the region. The opportunities afforded our company by being a participant in the show are invaluable. We look forward in being able to reach out to new and current customers in a setting that is professional and festive. The format allows attendees to gather info, education, and knowledge that is pertinent to their operations main focus. Dakotafest is our best opportunity to be face to face with the most important aspect of our business, the customer.
--Daryl Christensen, Vice President, Reaves Building

I’ve been an exhibitor at Dakotafest from the very first year and this show keeps growing and getting more farmers every year. What I like about Dakotafest is that the guys that come here are serious about equipment. A lot of the attendees come ready to buy. They can compare, talk to the factory reps, and make their buying decision. Best show we attend!
--Dan “Bubba” Peterson, MacDon Industries/Brandt Ag Products